5 Signs Your Agency’s Marketing Needs To Be Automated in 2022

Are you passionate about improving your agency’s marketing and growth in 2022? Does managing your current clientele leave you with no time for your own marketing needs? Are you struggling to rank for keywords relevant to your unique offering? If you answered ‘yes’ to any of the questions above, your agency might need to automate […]

4 Agency Marketing Hacks to Help You Save Time & Be More Efficient

Looking to save time and maximize your agency marketing goals? Whether you’re a long-time Agency Vista user or have just signed up, there are tons of Premium features to streamline your marketing without taking time away from your clients.  With Agency Vista Premium, you can increase your brand awareness to a defined audience of businesses […]

5 Upcity Alternatives for Marketing Agencies in 2022

Have you been looking to evaluate Upcity alternatives for your marketing agency? Then you’re in the right place. Google processes over 3.5 billion searches per day, and that number is only growing! The keyword ‘marketing agency’ has about 1,580,000,000 search results on Google alone. If you’re lucky enough to have your business rank on the first […]

Black Friday Marketing: How the Apple iOS 14 Release May Affect Your Ads and Reporting

Black Friday marketing campaigns are a go! The retail holiday during Cyber Week is interchangeable with deals. This year, much like last year during the pandemic, the traditional holiday shopping experience is going digital. In fact, in 2020, desktop orders were at 49%, while smartphones accounted for 43% during a record-setting year. In June, at WWDC […]

Marketing Automation Solutions: Top Tools to For Your Brand in 2022

Marketing automation is no longer a trend but a must-have for those who want to survive in a competitive digital era – increasing the marketing team’s effectiveness, increasing sales, and optimizing marketing activities’ budgets. In other words, for everyone. Owners of various companies are actively investing in marketing automation because it makes a profit. Moreover, […]

Google Product Listing and Discovery Options: A Holiday Game-Changer

With Black Friday and Cyber Monday just around the corner, the new Google product listing and discovery option could give eCommerce businesses the upper hand. Most sales are still happening online (due to the Covid-19 pandemic), most manufacturers and retailers are concentrating wholly on their digital product listings. They’re looking to maximize all their content […]

A Marketer’s Guide To Interpreting Incremental ROAS in 2021

Incremental ROAS or iROAS (Incremental Return on Ad Spend) is the newer method of calculating performance indicators in marketing campaigns. Marketers across the globe prefer this more recent performance indicator. The logic behind iROAS is quite simple – if the brand gains a higher revenue than the ad spend used in customer acquisition, then the […]

The Expert Guide to Relationship Marketing for Unshakeable Brand Loyalty

In order to flourish in a post-pandemic economy, businesses need to focus on relationship marketing.  Finding customers can be hard, and keeping them even harder. Everyone wants to minimize churn in their business, but how do you keep customers coming around? It can feel like no matter the marketing ploys put in place, the offers, and […]