Making an Impact: The Top Black-Owned Marketing Agencies

Black-owned marketing agencies bring a unique perspective, diverse skill set, and a deep understanding of inclusive marketing strategies. These agencies bring a fresh perspective and innovative ideas to the table, which can help brands to stand out in a crowded marketplace. Brands working with black-owned agencies can help to create more opportunities for people of […]

Proving That Content Marketing Can Drive ROI with Manifest Digital

More businesses are relying on digital marketing to drive brand awareness and sales, but is this invested time and resources in content marketing driving ROI? Marketers have continually heard that “content is king”, but that phrase could not be more accurate than in today’s unprecedented times. Content marketing costs 62% less than traditional marketing and […]

Marketers on the new normal: Riley Welch, CEO at social media agency 92Social

Recent research has shown that 61% of marketers are altering their short-term media strategy. However, only 9% are making long-term changes. Riley Welch is CEO and Founder at 92Social. How is a company that manages brands’ social media marketing being affected by the pandemic? We connected with Riley to find out. Please describe your job: […]

#FeatureFriday with Ink, Inc. Creative Group on The Rebrand and Digital User Experience Design for DecisionBoundaries

Today’s consumers are technologically savvy and expect businesses to deliver an engaging user experience (UX), or they’ll simply go elsewhere. We’ve all encountered websites and applications that make us want to throw our devices across the room in frustration. However, as a business, it can difficult to provide a great user experience when you’re trying […]