Cross-channel marketing is the solution to constantly evolving technology, and the implications it has on each industry. With more online channels available to consumers than ever before, marketers need to have a plan to handle them. What is Cross-Channel Marketing? Cross-channel marketing is a customer-focused digital marketing technique. Marketers use it to provide an integrated […]
Monthly Archives: February 2022
Social Media Marketing: 10 Trends to Expect in 2022 And Beyond
2021 was another huge year for social media marketing trends. TikTok solidified itself within the mainstream while the old guard innovated on their tried and tested formulas to keep pace. Social media certainly shows no signs of slowing down, both as a commute time killer and perhaps as the greatest marketing platform in the world. But […]
The Best TikTok Scheduling Tools for Agencies and Brands in 2023
TikTok is dominating the social media space. It has been dubbed the top social media app for engagement, with an average session duration of 10.85 minutes, twice Pinterest at rank #2 with 5.06 minutes. Top TikTok scheduling tools designed for agencies and brands can help you engage in your social communities more easily and create a […]
Review Collection Strategy: The Ultimate Guide for Agencies
As a consumer, you’re familiar with websites such as TripAdvisor and Yelp to help sway your purchasing decision. But, the influence of customer reviews isn’t subject to just one industry. Whether your marketing agency has reviews, or you’re just getting started, implementing a review collection strategy is an invaluable asset to your business. The key […]