Is your business looking to hire a digital marketing agency? Social media is continually evolving and it can be difficult to manage your online presence while running a business full-time. However, with the rise of marketing agencies it can be challenging to know which one to choose! To help streamline the decision making process, we […]
Category Archives: Recommendations
Agency Vista Town Hall: January Edition
Welcome to our Agency Vista town hall – January edition! If you are reading this you have officially survived the crazy holiday season – congrats. Over the past month there was a lot that happened, from Vine co-founder launching Byte to platform safety and everywhere in between. In this edition of our town hall we […]
Digital Marketing Mistakes That Cost You Conversions
In an ever-evolving technology era, it’s unrealistic to think that you aren’t going to make a few digital marketing mistakes along the way. But if you are continually making the same mistakes – it can be costly in more ways than one. Sometimes, mistakes aren’t just one big blunder. Instead, they’re a series of little […]
Customer Retention Strategies That Every Agency Should Know
Most businesses generally focus their marketing efforts on lead generation and sales, customer retention strategies tend to be put on the backburner. Of course, acquiring new leads is great, but retaining existing customers should be your primary focus. According to Brandongaille, 12-15% of consumers who are loyal to an organization represent 55 – 70% of […]
The Future of CX: Trends to Watch in 2020
The future of CX (customer experience) is very important to the success of your business in 2020. In the digital era customer’s expectations for brands are continually evolving and it’s important to be mindful of this. If your team is looking to stay-up-to-date on the latest trends for agencies, customer experience, and scaling marketing efforts […]
Inbound vs. Outbound Marketing
Marketers have the choice whether to use inbound or outbound marketing tactics to efficiently drive high ROI. Research shows that people are increasingly getting sick of ads and have been adept to tuning them out. According to Forbes.com, we see upward of 5,000 ads per day – that’s a lot of competition for consumers’ attention. […]
How To Discover the Perfect Social Media Agency for Your Business
This year, the team officially began working on AgencyVista — a search platform that allows businesses to find their dream social media agency in minutes. Our problem with the current process of finding an awesome social media agency is that it flat-out stinks. As far as actually searching for agencies goes, the options are dismal. […]
The 6 Steps to Building a Winning Client Social Media Strategy
A social media strategy is a blueprint for a business’s social media activity, covering exactly when, what, how and why you should post on social media networks. As well as covering exactly what needs to be posted, it also includes well-considered and documented goals for your social media actions. It covers posts, replies, likes and […]
Smart Targeting: The Better Way To Interact
Have you ever noticed that when you visit your favourite websites that the content and text will interact with you? If you’re a frequent online shopper you may see this when you log into a site and it says “Welcome back [name]!” or the site has suggested products you may like. These are examples of […]
Customer-Centric Mindset: The Key to Success in 2023
A customer-centric mindset is the only way for brands to survive in 2023. This may seem a little dramatic, but it’s the truth. Long gone are the days when businesses could push a well-crafted message that was created in a board room about a product or service and get people to buy. This generation of […]