Have you been wondering what exactly social media analytics is? With social media becoming a major platform in marketing, using social media analytics to measure marketing results is also becoming increasingly important. Social media has become an essential avenue for building key relationships with your target audience and increasing revenue. Because of this, social media […]
Category Archives: Digital Marketing
Business vs. Creator Account on Instagram 2023
Have you been wondering about the difference between a business vs. creator account on Instagram in 2023? Well, you’re in the right place. With continual Instagram algorithm updates, you may be a part of the percentage of users that have seen a decrease in engagement. Does the algorithm favor content from business vs. creator accounts […]
6 Tips for Creating a Cohesive Visual Identity with Your Digital Marketing Strategy
When we say a cohesive visual identity, we mean all of the imagery that reflects your brand. This is also sometimes called a brand identity or a corporate identity. It’s one of the first things you need to think about when launching a new business because your visual identity is the first thing prospective customers […]
The Best Facebook and Instagram Reels Scheduling Tools
Reel Talk: creating, managing, and optimizing short-form videos is a lot of work. That’s why we’ve rounded up the best Facebook and Instagram Reels scheduling tools. Meta has gone all-in on Reels—and they’re not looking back. Most social media management tools claim to be “all-in-one,” but are they reely? If your current workflow requires you […]
The Psychology Behind Colors and Its Importance for Content Marketers
You just finished writing a 2,500-word blog post. Phew. You’re exhausted. As you work through your quality assurance checklist, you may notice that you are missing a call-to-action (CTA) at the bottom of your post. You browse through your current iterations of CTA buttons and land on two options with the same copy: one is […]
Boosting Your Marketing Strategy With User-generated Content
Of course, each brand needs to develop a user-friendly website, overcome all the Magento 2 migration challenges (or similar ones on another platform), and dedicate enough attention to SEO, advertising, and other promotion methods. These steps allow you to attract new customers and expand the range of the potential audience. However, you should also remember […]
When Is The Best Time to Post on TikTok Today?
The truth is that there is no one-size-fits-all formula. Figuring out the optimal posting time on TikTok can be tricky since your specific content, target audience, and when they are awake matter. We have looked more closely at TikTok and analyzed the latest research data to help you out here. This post will cover a […]
Highest Paying Affiliate Program for Marketers in 2022
According to Vox, a micro-influencer, defined as someone with 10,000 to 50,000 followers, can earn anywhere between $40,000 and $100,000 per year. If you’re wondering which is the top affiliate program for marketers, you’re in the right place! Affiliate programs aren’t just dedicated to TikTok influencers pushing t-shirt merch. There are a number of marketing tools […]
How Much Does TikTok Pay for Views [+ How to Monetize Your Account]
Influencer’ is now a popular career choice of an overwhelming majority of Gen Z. With TikTok, being a platform with tremendous potential and an audience about to reach 1.8 billion users by the end of 2022, it is easier than ever to do what you love and be compensated while doing it. What is in […]
7 G2 Alternatives for Marketing Software: Features + Pricing
With new brands and products hitting the market daily, review platforms are great tools for software vendors and their customers. While G2 Crowd is a trusted source that helps software companies sell more products and business professionals make better technology decisions, you may also want to investigate G2 alternatives to find your perfect solution. Agency […]