The video keeps conquering the world. Video content marketing fundamentally changes the approach to advertising and communication and dictates new rules for businesses and entrepreneurs. Over the past year, both consumers, marketers, and businesses have warmed up to video – it is quickly replacing the usual text-and-image formats in the online space. An effective content […]
Category Archives: Digital Marketing
April Fool’s Day Marketing: Pranks from 10 Famous Brands with a Sense of Humor
On April 1st, not only friends and colleagues joke about each other, but also large companies fool around in every possible way. Yes, April Fool’s Day is an excellent time to take a chance and venture into a “humorous” marketing campaign. It is a traditional holiday of non-traditional advertising and participating in all-day fun. No […]
Essential Content Marketing Sites That Will Grow Your Blog Traffic
Looking to grow your blogs traffic? Well then you came to the right place! Blogs have become one of the most popular content marketing tools, and it is not surprising. First of all, they attract organic traffic due to a sizeable semantic core. Secondly, they provide natural external links from reputable resources and social networks. […]
Essential Ways to Use Content Marketing for Online Stores
Whether you sell online books, handmade products, or anything in between, content marketing for online stores is one of the most effective methods of lead generation. Customers are tired of native ads. They feel the sellers’ attempts to sell the product along with the “neutral” descriptions. A person wants to buy himself and not remain the object […]
Social Media Event Marketing: Engage Attendees Successfully
Event marketing focuses on creating emotional connections between the consumer and the brand. Emotions are the primary aspect in building a brand with a human face. Organizing events or participating in them increases brand awareness, helps you demonstrate your capabilities, find partners, and build strong relationships with customers. The majority (60%) of leadership believes that events are […]
Social Media for Business: Content Ideas
Simply being on social media and posting regularly isn’t enough — consumers expect brands to produce new content ideas for them to engage with and learn from. With social media being already very saturated, it can be difficult to know how to successfully deliver and scale your content strategy. Thus, professionals created agencies that provide […]
Important Skills Every Social Media Manager Must Have in 2021
Social media is everywhere, and managing content and driving sales have become the need of the hour. With so many aspects to focus on and things to take care of, having the right skill sets to manage the show is critical. Social media managers usually start as content marketers and learn the tricks of the […]
The Best Instagram Scheduling Tools in 2021
Instagram today is not only an opportunity to share photos and videos with friends but also a powerful tool to support brand loyalty and be closer to customers, to know their interests and attitudes to your product. 81% of people use Instagram to research products and services. But repetitive tasks can slow down productivity, so we’ve put […]
10 Proven Ways to Distribute Content for More Traffic
I think we all can agree that content is king in digital marketing — but one area that’s often forgotten is how to distribute content in an effective way. Most experienced marketers and online advertising agencies claim this by developing unique and powerful content marketing campaigns — and this is not surprising at all. Content […]
How to Find the Best Keywords for SEO
Although Google likes to keep marketers on their toes with the frequent updates to its algorithm, one thing hasn’t changed much from previous years — the need for researching relevant keywords. This is the process of analyzing the terms that people enter into Google and the other search engines. The most common goal of this […]