Twitter conversations are happening all the time, and the topics of discussion are continually changing. For brands, it can be difficult to foster conversations that spark true conversation. But, one tweet has the potential to go viral and put your brand in front of millions of users worldwide. All it takes is one person hitting […]
Author Archives: Brittany Garlin
Digital Authenticity in 2021: How to Build More Authentic Relationships in Business
Digital authenticity has been put on the back burner for many marketers who have been focused exclusively on using data-driven tactics to drive traffic. As Google’s algorithms become more intelligent and intuitive, marketers switched tactics to focus more on brand personality. Winning the love of consumers is not easy. Businesses are always in search of […]
How Brands Can Get More Followers on TikTok in 2021
Brand’s have been wondering how they can get more followers on TikTok and take advantage of its 689 million monthly active users worldwide. Although the app had originally been deemed for a younger audience, the number of US adults using TikTok has risen over the past few years with no sign of slowing down. For reference, it took Instagram […]
The Future of Truth-Based Marketing with Jay Baer: Why Honesty and Integrity Pay
Does the future of brand communication lay in truth-based marketing? Numerous studies have suggested that both traditional and digital advertising are losing their power. The Edelman Trust Barometer Special Report found that nearly 7 in 10 people claim that they use one or more advertising avoidance strategies. The shift has shown double-digit increases from those […]
12 Successful Brands on Pinterest with Awesome Marketing Strategies
Sometimes the best way to get inspired is by seeing what’s currently working for others, so we’ve found 12 successful brands on Pinterest with awesome marketing strategies. Social media networks like Pinterest have blown up the landscape with their excellent, engaging, go-to-market strategies to get better users. Most businesses with social media presence have also […]
How to Design The Perfect Pin to Go Viral on Pinterest in 2021
Do you want to know how to design the perfect pin to go viral? Pinterest is currently one of the most valuable social media tools. With more than 487 million people using Pinterest monthly, it is no surprise the most businesses insist on a presence. Pinterest helps users find ideas that inspire their future purchases. For businesses, […]
Instagram Video: The Ultimate Guide to Posts, Stories, Live, and IGTV
Instagram video has become a trending topic ever since the head of the platform announced that it was no longer a photo-sharing app. And this trend isn’t going anywhere, recently Tik Tok just surpassed 3 billion downloads globally — the first non-facebook app to reach this milestone. More statistics prove that video is the fastest-growing segment of digital advertising, […]
A Marketer’s Guide to The LGBTQ Community In 2021
A marketer’s guide to the LGBTQ community is necessary for producing diverse and inclusive marketing strategies that matter in 2021. At some point in your content creation process, you’ve searched through stock photos and may have struggled to find an image that is both diverse and inclusive to all types of people in your target […]
Out of Office: Planning Content When You’re Going on Vacation
Planning content when you’re going on vacation can be stressful when you manage multiple client’s accounts. Social media marketers and employees in digital marketing agencies are always ‘on’ with their work. As everyone knows, social media never sleeps, which means hard-working individuals that manage business accounts and track metrics on social media hardly get any […]
Top LGBTQ-Owned Marketing Agencies That Are Changing The World
LGBTQ-owned marketing agencies can take your online growth goals to the next level. According to a 2019 survey of 4,000 Americans by YouGov, 24% of consumers are more likely to do business with an LGBTQIA+ friendly business. However, these LGBTQIA+-owned businesses don’t always get the recognition they deserve. Agency Vista has researched, compiled, and verified the […]