Scheduling content for social media can take up a good chunk of your day, especially if you are an agency managing multiple brand’s social media profiles. According to Content Marketing Institute, 81% of organizations use social media publishing/analytics tools. Content creation/collaboration/workflow tools increased from 48% in 2019 to 58% in 2020. Most marketers are pulled into multiple […]
Author Archives: Natalya
Content Marketing: 17 Actionable Tips To Boost Your Traffic
Without high-quality content marketing, it is impossible to talk about the usability of your online resource, in other words, about customer experience, which encourages a potential buyer to stay on your website. Content is always a reason to communicate with the client, to interest him, and allow him to contact you directly if necessary. Web traffic […]
LinkedIn Marketing: Create A Winning Content Marketing Plan
Is your business fully taking advantage of LinkedIn marketing? With more than 756 million active users in 2020, LinkedIn’s expanded from a networking site for professionals to one of the top social media platforms. As you may know, each social media platform has its own set of unwritten rules as to what is and is not acceptable — and […]
Content Marketing Campaigns: 10 Questions To Ask Yourself
Content marketing campaigns are vastly discussed by marketers, and only a few people know how to implement it in practice. Some consider it a magical button that opens access to endless streams of leads and grateful customers. Others perceive it as an overrated trend or even a complete waste of time. But still, everyone agrees […]
How To Develop A Winning Content Marketing Funnel in 2021
In an ideal world, anyone who has ever heard of your company would become your client. The truth is only a few out of hundreds and thousands become clients. Why this happens is described by the classic marketing metaphor — the sales funnel. The idea is simple: the closer to the deal — the fewer […]
Digital Marketing Agency Blunders: 5 Mistakes You Don’t Want to Make
Digital marketing agency blunders happen! Mistakes are an integral and rather unpleasant part of life. This also applies to marketing. As the number of different marketing campaigns increases, so do the chances of flaws and blunders appearing in them. As an owner or a specialist of a digital marketing agency, you may find some of […]
Hiring a Digital Marketing Agency in a Post-Pandemic World
Hiring a digital marketing agency in a post-pandemic world might be the solution to getting the most out of your marketing efforts? Regardless of the industry, every business was forced to make shifts in their marketing activities, with a strong focus on digital. The global digital ad spend is expected to reach $389.29 billion in […]
Women-Owned Marketing Agencies To Watch Out For In 2021
Marketing is no longer a boys club. The digital marketing industry is interested in female leaders who deal with technology and influence the strategy and trends in the niche itself. Agency Vista strives to put the most notable and verified marketing agencies in front of businesses. Our team has hand-selected the top women-owned marketing agencies […]
5 Dangers Of Stereotyping in Marketing Campaigns
Stereotyping in marketing use to be a very common tactic that allowed the consumer and the advertiser to find a common language. But times are changing — consumers, first and foremost, are real people. The more you see and treat customers as real people with feelings, the more loyal they will be to your business. Here are […]
5 Best Apps to Learn Digital Marketing On The Go
As a digital marketer you have to keep up with the rapidly changing environment of the Internet and all things digital, and to do this you need to be on top of the latest advances, news, and education. But where can you find the time to learn something new as a busy digital marketer? The […]