Outsourcing marketing for startups is often a viable option to ensure timely and cost-effective development of their product. The statistics show that this business practice creates a positive impact on various businesses, most especially startups. Countless cases of outsourcing have brought companies millions of revenues. Among the world-famous corporations that began as startups and used outsourcing for […]
Category Archives: Sales
Outsourced Marketing Myths To Leave Behind In 2021
Outsourced marketing myths can defer businesses from finding time-saving solutions to tedious tasks. A lot of business owners find themselves struggling between keeping their marketing in-house or outsourcing it to an agency. Deloitte reported that the top reason for outsourcing (70%) is cost reduction; the second reason is flexibility (40%). Speed to market is important […]
How To Develop A Winning Content Marketing Funnel in 2021
In an ideal world, anyone who has ever heard of your company would become your client. The truth is only a few out of hundreds and thousands become clients. Why this happens is described by the classic marketing metaphor — the sales funnel. The idea is simple: the closer to the deal — the fewer […]
Why Your Editorial Calendar Is Not Your Content Marketing Strategy
Have you been wondering why your editorial calendar is not your content marketing strategy? Maybe you didn’t even realize they aren’t the same thing, but it’s not your fault! Content marketing has been moving at the speed of light in recent years. It’s no wonder some businesses often use the terms’ content marketing strategy and […]
9 Stats That Will Make You Want To Invest In Content Marketing
In this competitive B2B marketing landscape, businesses have been turning towards building out extensive content marketing programs as the solution. But, still some marketers struggle to prove it’s value to their companies decision makers. We’ve got your back and have put together 9 stats that will make anyone want to invest in content marketing. Most […]
Email Design Best Practices to Up Your Email Marketing Game
Email template builders are gaining immense popularity with each passing day. They have made the tasks of the email marketing team easier. Email operations have got much more streamlined with these tools in place. You don’t have to worry much about the design guidelines in such ready-made templates. However, when you need to design a […]
Hiring a Digital Marketing Agency in a Post-Pandemic World
Hiring a digital marketing agency in a post-pandemic world might be the solution to getting the most out of your marketing efforts? Regardless of the industry, every business was forced to make shifts in their marketing activities, with a strong focus on digital. The global digital ad spend is expected to reach $389.29 billion in […]
5 Dangers Of Stereotyping in Marketing Campaigns
Stereotyping in marketing use to be a very common tactic that allowed the consumer and the advertiser to find a common language. But times are changing — consumers, first and foremost, are real people. The more you see and treat customers as real people with feelings, the more loyal they will be to your business. Here are […]
10 Big Mistakes to Avoid in Scheduling Social Media Content
A business account in social networks has a goal: to capture the audience, increase brand awareness, bring customers to the website, and complete an action (i.e. buying a product, sign-up for a trial). Properly scheduling social media content can increase the number of subscribers, their activity, sales growth, and brand loyalty. Agency Vista has collected […]
Word-of-Mouth Marketing: Why It’s Vital to Your Agency
Word-Of-Mouth Marketing (WOMM) isn’t just about getting all your customers to speak about your brand, its products, and services. It’s about turning these existing and potential customers into your permanent, loyal fans! Once you get people to do this, you will dominate word-of-mouth for your marketing agency. WOMM is all about building long-lasting relationships with […]