#TransformationTuesday with Ink, Inc. Creative Group on The Digital Experience Design for California Energy

Gone are those days when having a skeleton website and filling it with shallow articles stuffed with keywords worked. Today, a carefully designed website is central to succeeding online. Website design matters now more than ever, and it is one of the essentials of a good digital marketing strategy. We were able to connect with […]

#FeatureFriday with Ink, Inc. Creative Group on The Rebrand and Digital User Experience Design for DecisionBoundaries

Today’s consumers are technologically savvy and expect businesses to deliver an engaging user experience (UX), or they’ll simply go elsewhere. We’ve all encountered websites and applications that make us want to throw our devices across the room in frustration. However, as a business, it can difficult to provide a great user experience when you’re trying […]

#FeatureFriday with i4 Solutions on Insights into Conversion Rate Optimization and Reviews

Now is the time for your business to take advantage of conversion rate optimization and reviews to enhance improve branding as more buyers shift to digital. According to Michael Nathanson, an analyst at MoffettNathanson, with companies widely expected to slash marketing budgets, the ad industry could see nearly $26 billion in lost revenue, or a […]