SEO (Search Engine Optimization) is built on entering the right words into search engines. Search engines display websites based on keyword density and usefulness. The words and phrases that people use to search for online content are known as keywords for a digital marketing agency and are integral to SEO. They help narrow the criteria […]
Monthly Archives: May 2021
7 Reasons Why Online Reviews are Essential for Your Marketing Agency
Easy access to the Internet has radically changed the criteria for choosing products and service providers. Consumers no longer need to settle for “blind” choices. They have access to online reviews from people who have already experienced the products or services offered, with just one click. Nearly nine out of ten consumers check reviews before making a […]
Social Media Acronyms Every Marketer Needs to Know
Social media language is sometimes wholly baffling. In the past fifteen years, social media seems to have evolved with its own language, slang, and acronyms for the simplest of words. This lingo can take a while to get used to and is constantly changing. Social media users are well aware of these acronyms and expect others to […]
TikTok Marketing: Is It A Good Fit For Your Brand?
As a marketer, we know that you’ve probably come across numerous short videos of people doing dance challenges or other short skits. You may have even created a TikTok yourself or shared a video of one with your close friends. But have you considered how you can incorporate these catchy routines into your brand or […]