7 Best Pinterest Marketing Tools That Will Boost Your Site Traffic

The best Pinterest marketing tools can help brands and agencies drive action with their target audience. Considering the high competition of more popular social networks like Instagram, Facebook, or YouTube, marketers often overlook Pinterest’s social media marketing potential. However, the social media platform benefits ambitious brands, primarily when used with proper Pinterest marketing tools. As […]

What to Include in A Client Offboarding Packet for Marketing Agencies

Building long-term and strong relationships with a client is the primary indicator of the project’s success. Unfortunately, the reality is that these relationships are getting shorter. Today the average client-digital agency tenure is less than three years. This means an exceptional client experience has never been more critical. Wrapping up a project on a positive […]

Inclusive Marketing: 5 Ways To Celebrate AAPI Heritage Month

In case you didn’t know, May is National AAPI Heritage Month — a time to celebrate and amplify the Asian and Pacific Islander community. This is a time to acknowledge and recognize the pivotal contributions the Asian community has made.  Brands and agencies that are not a part of the AAPI community have a responsibility […]

Pinterest Presents: The Top Conference in 2022 You May Have Missed

In case you didn’t attend, one of the biggest platforms in the social media space held a conference to discuss key platform updates and trends. Pinterest Presents gathered legendary speakers to give marketers a glimpse into everything they need to go big on the app this year. Although this event has already happened, the Agency […]

8 Best Digital Marketing Newsletters You Should Subscribe to in 2022

Does your email inbox need a digital revamp? I know you may be thinking “not another newsletter,” but just wait, I promise it is worth your while! As a marketer myself, I often find an influx of newsletters in my inbox that I don’t remember subscribing to that provide irrelevant information for my current needs. […]

How To Create A Winning Cross-Channel Marketing Strategy

Cross-channel marketing is the solution to constantly evolving technology, and the implications it has on each industry. With more online channels available to consumers than ever before, marketers need to have a plan to handle them. What is Cross-Channel Marketing? Cross-channel marketing is a customer-focused digital marketing technique. Marketers use it to provide an integrated […]