The Best Online Marketing Tools for Small Businesses

Due to the digital-focused world we live in, customer’s expectations of businesses are set very high. With brand loyalty on the decline, businesses have to look towards other alternatives to stay adaptable and deliver. Especially with Covid-19, small businesses have had to make their services available online to stay afloat and implement new ways of […]

Top Trends Shaping the Future of Instagram Marketing

Among social networks, Instagram for marketing occupies a leading position in the world. The pandemic propels the worldwide Instagram user base to 1.00 billion. Initially, Instagram was a platform for quick photo sharing between close friends. After the first blogs were created on the platform, businesses, celebrities, and non-profit organizations came here. Today, presidents, religious […]

15 Ways to Increase Instagram Engagement in 2021

Just a while ago, the success of a business in social networks was measured by the number of followers. Social media followers are not always active, and an increase in their number is not equal to an increase in sales. Instagram’s algorithms prioritize content that collects more reactions, i.e., content that engages the target audience. […]

Does Posting With 3rd-Party Social Media Tools Have a Negative Impact on Facebook Engagement?

Social networks have become a key marketing tool for promotion, which many companies and brands can hardly do without. A marketer who promotes products or services can work with 5, 10, or more accounts in different social networks at the same time. Naturally, this takes a lot of precious time, which the marketer often lacks. […]